17 Aug The Importance of Tracking your Web Stats

Oftentimes people overlook the importance of tracking critical stats on their website which can lead to a poor user experience and lost customers and revenue. There are many programs out there that can do this, but the most popular and comprehensive is Google Analytics. With this incredibly powerful tool you can track nearly everything about your visitors and their behavior and the content and flow on your site. This information can help you improve your site by finding trouble areas where people are leaving and seeing what works. Tracking your analytics is incredibly important and it should not be overlooked.